Lisa Ronson is a respected, award-winning marketing executive with over 25 years of experience across multiple Australian and international brands. She has a track record of building strong consumer brands, leading high-performing teams and growing retail sales and market share.
Lisa most recently worked at Coles Group as Chief Marketing Officer for four years. In this role Lisa led the organisation’s marketing brand, digital and media strategies, sponsorships and events, customer insights and analytics, Coles 360 retail media, collectibles and continuity, loyalty, and in store promotion.
Prior to joining Coles, Lisa worked across several iconic brands and roles including CMO of Tourism Australia, GM roles at Westpac, Telstra, Visa International, David Jones and Carlton and United Breweries.
Lisa was recognised as the number one Chief Marketing Officer in Australia, winning both the 2018 Marketer of the Year award from the Australian Marketing Institute and was named the No. 1 CMO in the 2018 CMO50 Awards from CMO Magazine Australia. Lisa and her team also won Marketing team of the Year, Campaign of the Year, best PR and social campaigns of the year and ten Cannes Lions in 2018.
Most recently, for 5 consecutive years, Lisa has featured in Campaign Asia’s Asia-Pacific Power List 50 most influential and purposeful marketers. Lisa won the Marketer award at B&T's Best of the Best Awards 2021, recognising her as a trusted leader and customer-centric approach to marketing at Coles. Lisa was also recognised as Australia’s most prolific Marketer in 2021 according to the media monitoring service Stream.
Lisa is a fellow, patron and active member of the Australian Marketing Institute, is an Wheelchair rugby, AANA Board Director and an Australian Advertising Standards Board Director. Lisa was also a Director of Flybuys (Loyalty Pacific) for three years until September 2022.
Lisa also takes part in several mentoring programs, and currently holds an Adjunct Professor role at Deakin University.
Talking Points
Bespoke Keynote Presentations
Lisa crafts her Keynote presentations based on each client's specific needs and goals. She can include the following themes and topics into her presentations:Bespoke Keynote Presentations
- Leadership principles, advice and framework for good leadership
- Women in leadership
- Building strong and positive organisational culture
- Lisa’s approach to building and leading successful teams
- Bravery, creativity and business growth
- Diversity and Inclusion
- The fundamentals of marketing and customer centricity
- Gap between academia and the ‘real world’ of Marketing
- Getting the most out of your agency relationships
Key Takeaways:
- Real leadership examples - the good, bad and the ugly
- Case studies that demonstrate creativity and bravery
- A genuine, authentic presentation on workplaces and how to build strong cultures
- Practical examples and strategies that can be immediately implemented
- An honest, engaging, and inspiring presentation
Video
Lisa Ronson, Coles CMO on building a modern team, gaining trust and leading change
Lisa Ronson | Saxton Speakers
Before the spike in Covid-19 cases in Victoria last week, shoppers were starting to ease back on stockpiling everyday items. But they weren’t exactly back in the pre-Covid groove; buying patterns suggests consumer behaviour has changed, potentially for the foreseeable future. “We’re not necessarily seeing people snap back. There is still a lot of hesitation … some of the Covid behaviours are continuing,” says Ronson. “People are still working from home, so we’re in general eating breakfast later, dinner earlier and we’re snacking quite a bit in the afternoons.”
