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speaker

Meg
Coffey

Australia's Social Media Expert

She/Her

Profile

Meg Coffey is an internationally recognized digital marketing strategist, entrepreneur, and captivating speaker, renowned for her dynamic and engaging presentations. Originally from Texas and now proudly Australian, Meg brings a unique blend of Texan charm and Aussie charisma to her speaking engagements.

As the managing director of Coffey & Tea, a prominent social and digital marketing agency, Meg leads campaigns and delivers training that equips Australian businesses to compete on the global stage. With a focus on the tourism industry, she provides tailored strategies to help businesses thrive in today's dynamic digital landscape.

Meg is also the visionary behind State of Social, Australia's favorite social media conference, and #SMPerth, a vibrant knowledge-sharing network and event series. Through #SMPerth, she empowers digital marketers and professionals, serving as a valuable resource for staying informed and connected in the rapidly evolving digital space.

Her expertise extends far beyond the stage. Meg actively contributes to the digital marketing community as a sought-after speaker, lecturer, and panelist, inspiring audiences with her insights and thought-provoking ideas. Her passion for digital empowerment and social media innovation shines through her engaging storytelling and ability to demystify complex topics.

Meg's outstanding contributions to the industry have earned her recognition, including being named one of Australia's Top 50 Small Business Leaders. In 2021 and 2023, she was honored as a finalist for Campaign Brief's prestigious Ad Person of the Year award, solidifying her position as a thought leader in the digital marketing landscape. Additionally, her remarkable achievements in the industry led to her shortlisting for B&T's Women in Media in 2023.

With a genuine commitment to empowering businesses and individuals, Meg Coffey thrives on creating meaningful connections with her audience, leaving them inspired and equipped to navigate the digital world with confidence. Her presentations are filled with actionable takeaways, practical strategies, and a touch of humor, making her a sought-after speaker at conferences, seminars, and corporate events worldwide.

Meg's transformative impact on your audience's digital journey is unparalleled. Invite her to your next event and witness firsthand how she elevates the understanding of digital marketing, social media trends, and the power of strategic communication in today's fast-paced world.

Expertise
Talking Points

Content Content Content – breaking through the noise with sustainable content

Also known as: “You know, there’s actually a good story behind all that noise…”
In a world where the crazy outweighs the calm, more content is not what we need. Cut through the shouting and learn to give your customers what they need, when they need it – rather than shoving it down their throats. Find the balance between your long-term goals and short term needs and become effective with your messaging. In other words, let’s do more with less.

Format: 30-45 minute keynote

Building Your Personal Brand Online

Online personal branding isn’t just about social media platforms… It’s about authenticity and purpose on those platforms.

Let’s look at how you can take the power of social media and make your personal brand shine.

Format: 30-45 minute presentation

Marketing Your Business through Social Media

Take a quick look at current trends in marketing and understand why you must embrace social media for your business.

Format: 30-45 minute keynote
Media
Feedback
The City’s Business Support Session was a great success, well received by City retailers and a testament to Meg’s professional, engaging and entertaining presentation, sharing her wealth of knowledge on social media. City of Perth

It’s not unusual for her workshops to fill within days of being open, and, although it is definitely a ‘hot’ topic, word has spread that these are not to be missed workshops. Meg incorporates her infectious ‘Texstralian’ enthusiasm with her knowledge of the industry to make the workshops very entertaining and informative. The examples she uses are real life, and her knowledge on the platforms is meticulously up to date, which is so critical in this ever- changing space and gives us the confidence to know that our members are receiving the right information.

Tourism Council WA
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