Paul Waddy is a renowned ecommerce advisor, author and owner, with over 15 years experience.
In 2020 Paul was named at number 2 in the Top 50 People in Ecommerce, and in 2022 was awarded the Industry Recognition Award at the Online Retail Industry Awards (ORIAS), for his contribution to the ecommerce industry. In 2024 Paul was named by Yotpo as the Best Ecommerce Consultant in APAC.
In 2023 Paul wrote Shopify for Dummies, a book which reached the number 1 position on Amazon in the USA and Australia, in two categories. In 2024 Paul will release his second book, Selling Online for Dummies.
Paul is the Chair of the Advisory Board at the National Online Retail Association (NORA), and is an Advisory Board Member for Forbes, as well as sitting on the Board of a number of companies.
Paul is the owner of Learn Ecommerce, a platform he created to do two things: 1) Help beginners start an online business, and 2) Help larger businesses scale profitabily.
Brands Paul has helped include Showpo, Babyboo, The Horse, Muscle Republic, Geedup, Who is Elijah, Proud Poppy and many more.
In 2022 Paul also co-founded Ecom Nation, a digital marketing agency for ecommerce brands, which in 2024 was named Australia's Best Digital Marketing Agency in the NORA Solution Partner awards.
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Video
Paul Waddy Workshop | Saxton Speakers
In this insightful workshop, Paul Waddy shares powerful strategies for small businesses looking to outpace larger competitors through agility, smart financial management, and innovative social media use. Paul delves into critical concepts like the difference between sales and profitability, the importance of cash flow, and why building strong business systems is the key to sustainable growth. Event planners seeking a dynamic Speaker or MC will find Paul’s expertise invaluable, particularly for audiences in business strategy, finance, and entrepreneurship.Paul Waddy | Proud Poppy Keynote
Join retail expert Paul Waddy as he dives into the power of authenticity in business success. In this engaging keynote, Paul shares essential insights for entrepreneurs, from embracing transparency in the customer experience to navigating international markets like the US with a tailored approach. He explains why leaving ego at the door is key for growth and highlights the importance of data-driven decisions to find and connect with the right audience. Perfect for event planners seeking a Speaker, MC, or Entertainer who brings actionable strategies and a genuine approach to the stage.Enjoy listening to him, enjoy working with him, it's going to be fantastic ... keep reading eShopping Group
We've brought Paul on as a consultant, and seen amazing results. Paul's guidance and mentorship really helped our business scale to the next level.
The reason we wanted to work with Paul was we were at that stage where we wanted to make sure we had the right guidance. We would definitely recommend Paul to any e-commerce business that is growing or just staring out, he added a lot of value for us.
