Doing what feels impossible starts with a decision to act.
Sam Jockel is an award-winning entrepreneur, speaker, and innovator with a talent for building impactful digital communities and platforms. She began her career as a social worker in the education sector, where she developed a deep understanding of the needs of families and educators. In 2010, after the birth of her first child, Sam launched the Facebook page ALDI Mum, which quickly grew to over 170,000 followers.
In 2012, she co-founded the social media agency Good Funny Smart and created another thriving online community, School Mum, which now has over 440,000 members. These ventures established her as a leader in digital engagement and community-building.
In 2017, Sam founded ParentTV, a groundbreaking video streaming platform that provides personalised parenting support by delivering insights from world-renowned, research-based experts directly to parents. Drawing on her experience and her marriage to an elementary school teacher, Sam recognized the need for greater parenting support within educational institutions. ParentTV bridges this gap by offering on-demand resources to parents and partnering with schools, childcare centres, and businesses globally to deliver up-to-date, evidence-based parenting advice.
Sam’s entrepreneurial journey is characterised by her ability to identify emerging needs, innovate with purpose, and lead with resilience. As a speaker, she shares her real and relatable stories of success, failure, and everything in between, providing audiences with actionable insights on leadership, adaptability, and navigating the unknown.
Expanding her impact as a content producer, Sam is now tackling the complexities of modern parenting in her upcoming documentary, "Seen." This new project reflects her dedication to sparking meaningful conversations and driving positive change.
Talking Points
Staying in the Game - The Blueprint for Resilient Leaders
In this inspiring and candid presentation, Sam Jockel shares her journey of navigating the highs and lows of entrepreneurship and leadership. Drawing from over 15 years of experience, Sam dives into the moments when the odds seemed insurmountable and how she learned to turn challenges into opportunities. Through her wild stories of making the impossible possible, Sam reveals the essential traits of a resilient leader, how to make tough decisions under pressure, and the importance of "playing to stay in the game."Staying in the Game - The Blueprint for Resilient Leaders
Key takeaways:
- Building the foundations of courageous leadership
- Overcoming adversity with confidence
- Knowing who to trust in uncertain times
Whether you're a leader, entrepreneur, or anyone facing big challenges, Sam's talk will equip you with the mindset and tools to thrive amidst uncertainty and stay in the game no matter what comes your way.
Video
Sam Jockel | Award-Winning Entrepreneur, Speaker, Content Producer & Online Innovation Leader
I collaborated with Sam on a few projects in 2019 & she's a joy to work with. A person with deep integrity, intelligence, purpose, good sense of humour and a firm commitment to a better worl ... keep reading Impact Boom
Samantha is the quintessential social entrepreneur - vibrant, intelligent, innovative, compassionate and teachable. Her success and passion are evident in her work through School Mum, ParentTV and Seen documentary. Whatever Samantha sets her mind on, and directs her energy to, undoubtedly achieves amazing things and changes lives (for the better).
