Therese Tarlinton makes brands RICHER!!
When interesting companies want to expand their audience, increase their credibility, and make a bigger profit, they come to her. Therese knows how to speak to brands to secure collaborations, contras, partnerships and sponsors, so they can grow.
Early in her career, she convinced Jeep, Sesame Street and United Colors of Benetton to become licensing partners and manufacture under their brands, using the power of partnerships to create a global business.
Having been on both sides of the camera, Therese is a TV Strategist. She was a judge on Ch 10s ByDesign series, and a brand spokesperson on the Ch 9 news, & A Current Affair (it was positive, she wasn’t chased down the street). She collaborates with producers to use her brands in shows like The Block, Selling Houses Australia & The Living Room. Endemol Shine, the company that makes the biggest shows in the world, asked her to secure sponsorship for their new Ch9 show Rush.
She wrote her first book SWAP! Marketing without money to help brands secure partnerships -sharing all her best secrets. It’s proving pretty popular and has become an Amazon best seller, won two Gold Medals and was awarded the ABLE 2022 Book of the Year.
Now Therese uses these skills to help interesting companies. With a mountain of 5-star Google reviews, she isn’t just talk. She makes brands RICHER.
Talking Points
Marketing without Money
Building brand collaborations that deliver your goalsMarketing without Money
Forbes Magazine and American Express say that Partnership Marketing is the fastest way to grow your audience, your brand, and your sales. By collaborating with other businesses, you will get your brand in front of thousands of your ideal customers, increase your credibility in your industry and improve the profitability of your business.
Dive into the world of innovative marketing strategies with this keynote by best Selling author Therese Tarlinton, who wrote the book on how to build partnerships from her own experience building a $10m company, working with ASX listed billion dollar brands, and founders at Incubators.
Most business owners struggle with marketing and finding ways to get their brand to stand out with a small budget. It’s time to learn from the partnerships expert on how to work with brands that already know your customer and create something IRRESISTIBLE!
Audience: Business owners.
Swap your Thinking
Who's got the tool, tech or the team you need to grow.Swap your Thinking
In this dynamic session, Therese challenges attendees to rethink their approach, prompting crucial questions:
- Who's done what you need?
- Who's got what you need?
- Who knows what you don't?
Another brand has already solved your biggest challenge. Now’s the time to team up
Discover how to leverage teams, techniques, and tech tools to drive innovation and growth within your organisation. With her extensive experience in billion-dollar ASX-listed companies and incubator startups, Therese offers invaluable insights to revolutionise traditional marketing strategies. Let's ignite inspiration and drive success for your team.
Audience: Corporate teams
AI Tools for Marketing
Repurpose and multiply your marketing message easily.AI Tools for Marketing
In this transformative session, Therese unveils the power of AI tools to amplify marketing efforts effortlessly. Learn how to repurpose and multiply your message across platforms with ease, driving unparalleled reach and engagement.
This keynote equips teams with the tools and strategies to thrive in today's competitive landscape. With Therese's guidance, unlock the potential of AI to revolutionise your marketing approach and achieve unparalleled success for your brand.
Audience: Designed for franchise groups, associations, chambers of commerce, councils
Workshops
Workshops offered by Therese TarlintonWorkshops
Partnership workshops for corporates
1. Who has the tools, the techniques, or the technology you need?
2. Niching! The right conversation to a specific audience.
3. You’re asking the wrong question: different thinking to solve problems.
Marketing topics for business owners
1. Marketing without Money – Partnerships uncovered.
2. Easy AI for marketing and promotions.
3. Propel Your Business Forward with ChatGPT'!
4. Canva Magic - Using AI to create a consistent brand image
5. Simple, engaging content you can create in minutes.
6. Creating a memorable brand.
7. Repurpose your message! Different formats and vehicles.
Sales topics for business owners and corporate teams
1. Get Seen on TV – securing product placement in programs.
2. How to maximise your marketing with retailers, resellers and stockists.
3. 103 Assets you could use to do brand partnerships.
Each of these workshops can be customised to meet a breakout session at a conference in a 45-minute slot, 2 hours before lunch, or done with a team for a half day.
More information about each workshop in attachments - TT Workshops
Video
Therese Tarlinton Speaker Showreel
Marketing Partnership, Brand Collabs, JV's and Sponsorship Expert. Therese Tarlinton built a multi-million dollar business leveraging brand partnerships and has helped other businesses do the same. Therese will spark ideas for your business audience on how to do Marketing without Money, based on her bestselling book SWAP! She will encourage your audience to have curious conversations, leverage their business assets to collaborate with brands with the same mutual customer, and leave the event with a basket full of ideas and an impatience to execute them.Therese Tarlinton Keynote
The old proverb tells us, "If you want to go fast, go alone. If you want to go FAR, go together."Thank you for opening our minds to the possibility of collaboration outside of our industry! You’ve given us all a lot to think about. Absolutely fantastic! Minds have been expanded & horizo ... keep reading Specialist Finance Group
Small business owners need inspiration, and I knew that when I was considering the perfect elements for our 2023 BNI Annual Awards event. And I must’ve picked the right person because, honestly, in the weeks FOLLOWING the event the most talked about part was the keynote presentation by Therese Tarlinton. The topics of collaborations and partnerships that Therese speaks of with such passion and understanding were the perfect conversation starters for the audience. If you have the opportunity to fill a room with small business owners looking to grow, give them some real inspiration by introducing them to Therese Tarlinton as your keynote.
As a business conference organiser I'm always looking for new, content-driven speakers to rock our stage. Therese Tarlinton was recommended to me a number of times, so I gave her a call. Within minutes I knew she understood our audience and their needs, so I booked her. Having now run our events, I'm pleased to say both of Therese's sessions were a big success and loved by our audience. Naturally, I have no hesitation in recommending Therese to others."
Therese brought our Small Business Month event to life, enthusing the audience and having them amazed, engaged, and involved all throughout her talk on Marketing Partnerships. Therese is a great communicator, easy to work with, and delivers on her promises. So good I won’t hesitate in asking her to speak at our future events.
